Commercial performance for GTM teams

Stop leaving revenue on the table.

Stop revenue leaking in the moments that decide the deal, and give your team the confidence to drive them.

The problem

Where revenue leaks.

Skilled teams still lose revenue in six familiar moments.

01

Discounting before the buyer asks

Margin that never comes back.

Shows up in: Average discount · gross margin
02

Giving way when procurement pushes

Value handed over at the finish line.

Shows up in: Margin retained at negotiation
03

Never reaching the senior stakeholder

Smaller deals that take longer to close.

Shows up in: Deal size · deal progression
04

Hesitating in the conversation that matters

Win rate falls exactly where it counts.

Shows up in: Win rate at key deal stages
05

Forecasting on hope

Missed numbers, and a board that stops trusting the pipeline.

Shows up in: Forecast accuracy
06

Stalling after a lost deal

One bad week becomes a bad month.

Shows up in: Pipeline activity after a loss

The changes you’ll see

What better looks like.

Each leak, fixed. These are the shifts teams make on their live deals, and the numbers that move when they do.

  1. 01

    Price held

    Discounts only happen when the buyer asks, and only in return for something of value.

    Average discount ↓
  2. 02

    Margin kept at the finish line

    Procurement calls end with every concession traded, not given away.

    Margin retained ↑
  3. 03

    Bigger deals, closed faster

    The person who signs is in the conversation early, not at the last minute.

    Deal size ↑
  4. 04

    More wins where it counts

    The hard questions on budget, process and competition get asked in the first meeting.

    Win rate ↑
  5. 05

    Forecasts the board trusts

    Deals go in commit only when the buyer has confirmed the next step, the date and who signs.

    Forecast accuracy ↑
  6. 06

    Faster bounce back

    Lost deals are debriefed within 48 hours and the pipeline is rebuilt the same week.

    Pipeline activity ↑

We agree a baseline before we start, then measure behaviour on live deals and the numbers that follow.

See how we work →
Not another sales methodology. Your team already has the skills. We make sure they have the confidence to use them under pressure, alongside the training and tools you already invest in.

The MKC difference

Work with us

Start with one team. Grow from there.

Not another sales training. Your team gets the confidence, authenticity and tools to use the skills they already have.

Start here

Half or full day

High-Stakes Deals Workshop

One team, one revenue leak, fixed on live deals.

  • Built from your own pipeline
  • Role-play with real-time feedback
  • Action plans for that week
Request a proposal
Make it stick

4 sessions over 12 months

Quarterly Cohort Series

The same team, a new high-stakes moment each quarter.

  • Baseline set before we start
  • Live-deal challenges between sessions
  • Progress report every quarter
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For leaders

1:1 · in person or remote

Leadership Coaching

For the people who carry the biggest conversations.

  • Goals agreed up front
  • Built around real deals
  • Standalone or alongside a team
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Every engagement is scoped to your team, with a fixed price agreed up front.

Feedback

What people say afterwards.

From recent workshops and sessions.

"I would refer Jess to anyone that's going through the same issues."

Rep, Clearpay

"I would 100% recommend Jessica to any rep or business going through these challenges."

Rep, Wellhub

"Jess is easy to talk to, approachable and knowledgeable in her field."

Workshop participant
Jessica Roberts

Founder

Built by someone who's carried a number.

I'm Jessica Roberts. Before founding MKC Consultancy, I spent my career in revenue roles at some of the world's leading software companies and global investment firms, selling and growing contracts with enterprise customers.

I've sat in the forecast calls, defended the price and walked into the boardroom as the youngest person and often the only woman there. I've seen deals won and lost in the moment, not on capability. Now I help revenue teams close that gap.

2× President's ClubAccount Manager of the Year 2024Revenue Advisory Board
Read Jessica's story

Starter guide for revenue leaders

The six moments your team loses revenue, and how to fix them.

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